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Facebook Apps

Easy to get started, engaging for your fans & optimized for brand pages with Timeline. We'll show you a whole new way to use Facebook.

Brainstorm

Crowdsource great ideas

The easiest way to collect ideas collaboratively with your community. Ask a question and let your fans share, like, and build on each other's ideas. Brainstorm lets your community get creative, attracts new fans and lets you reward your best fans—a win-win for everyone.

Enterprise Features

  • Moderation

    Review and approve ideas before they post to your page using our moderation tools.

  • Analytics

    Add an analytics dashboard and track the success of your campaign over time.

  • Management

    Let our team run your campaign and learn how we get great fan engagement time and time again.

Learn more about Brainstorm

Photoboard

Capture inspiring images

Connect with your fans—and attract new ones with great pictures. Ask fans to create something fun and visual about your brand or collect design inspiration for your next ad campaign. It's fun, simple, and built for sharing on Facebook.

Enterprise Features

  • Moderation

    Review and approve photos before they post to your page using our moderation tools.

  • Analytics

    Add an analytics dashboard and track the success of your campaign over time.

  • Management

    Let our team run your campaign and learn how we get great fan engagement time and time again.

Learn more about Photoboard

Pipeline

Create an idea forum

The power of ideas combined with the power of Facebook, Pipeline is an open forum with your fans. Let fans share their suggestions about your products, brand, ads, site, and more. Select your favorites and share updates as ideas are implemented and come to life. Give your fans a place to voice their opinions and stay connected.

Enterprise Features

  • Moderation

    Review and approve ideas before they post to your page using our moderation tools.

  • Analytics

    Add an analytics dashboard and track the success of your campaign over time.

  • Management

    Let our team run your campaign and learn how we get great fan engagement time and time again.

Learn more about Pipeline

Superfans

See your influencers

Find your best fans by adding a Superfans dashboard to your page. See who participates the most in your campaigns, from Up-and-Comers and Fans of the Month to your All-time Best fans. Find and reward the fans who spread the word about your brand and love you most.

Enterprise Features

  • Advanced Data

    Our Enterprise options let you collect larger sets of data about your fans.

  • Support

    If you’d like help getting started, we can work with you to setup our apps on your Timeline.

Learn more about Superfans

To get started using our app suite, contact us here. We respond fast. Contact Us

Who uses Napkin Labs?

  • Brands

    We've worked with large brands like Sony, Intuit, and Marriott to create unique crowdsourcing campaigns. Talk to us to learn more about running your next campaign experiences using our apps.

  • Agencies

    Agencies around the world use our apps for engagement marketing campaigns on Facebook. Extend your offerings and digital presence by working with us to power your client's campaigns.

  • Small Businesses

    Hundreds of small businesses use Brainstorm to attract fans to their Facebook fan page. See how Brainstorm can help you learn from and work with your community.

  • Sony
  • Marriott
  • Crispin, Porter + Bogusky
  • IDEO
  • Modify Watches
  • Nooka Watches

The Latest

  • Download our Whitepaper

    People are at the heart of marketing on Facebook. Find out how to make your Facebook marketing more fan-centric with our latest whitepaper.

    Download now
  • Best Practices Guide

    View a number of case studies and get a comprehensive guide to getting the most out of our suite of Facebook apps on your fan page.

    Download Now
  • Receive our Newsletter

    Get our latest thoughts on Facebook marketing, fan engagement, and trends in social media and design. Plus, get some fun behind the scenes updates of life & culture at the Labs.

    Sign up now

Blog & Press

  • Continue Reading

    4 Departments Social Media Pros Should Talk to Regularly

    Social media pros are great for brands, because they get people talking by turning tweets and Facebook posts into sharp conversations. Let’s face it, when you’re good, it’s because, well, you’re social!

    • Continue Reading

      "Rather than simply replying to and acknowledging comments and complaints on social media from consumers, Napkin Labs facilitates a robust, brand-led conversation.”

    • Continue Reading

      "…another aspect that sets Napkin Labs apart from its competitors is that its platform is really an off-the-shelf solution that can be used by anyone from a single designer to large corporations.”

    • Continue Reading

      "…the real value from crowdsourcing stems from the act of giving consumers a voice. This becomes more meaningful when you give consumers a public podium, rather than a private community, to express themselves."

    • Continue Reading

      "…most companies don’t realize that the most valuable “focus group” is the community that chooses to opt in over social media. These friends, fans and followers want to see you succeed (and have a hand in helping you accomplish success).”

    • Continue Reading

      "…Think Oven has generated over 3,500 ideas for Domino’s thus far, after launching in February of this year. For the Projects section about uniforms, over 650 submissions were given.”

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